T Rig (as we call him) shot the ANZ’s Fraud Money Back Guarantee online campaign launch for Mark Digital. Working with cinematographer Dave Payne the spot was shot live in studio to help creatives Chris Little and Gareth Sweet achieve a more realistic look cutting through the photoshopped banners you generally see online. It’s not often you see a production budget for digital content but ANZ’s Paul Hoskins recognises that with more and more people turning to online banking & shopping more time and effort needs to be put into creating unique online executions. Check it out.
